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The property doesn't exist yet. The pipeline does.

Sales intelligence for off-plan property

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[ THE TENSION ]

Your sales team
is fishing in the dark.

You spend hundreds of thousands a quarter generating leads. Then your agents get a list of names with no idea who's actually serious. The loudest signals are usually the worst ones.

Form-fills

Loud signal. Low intent. Most are tyre-kickers, brokers, or curious neighbours. Agents waste hours.

Brochure downloads

Anyone with an email gets the file. There's no signal in the click. Pipeline reports it; sales can't act on it.

Render reels

Looks gorgeous. Tells you nothing. Two minutes of scroll, no behavioural data, no ranking, no follow-up.

[ THE DATA GAP ]

The industry just
named it out loud.

"The data gap hiding inside every virtual tour."

Inman, January 2026 · Silent Buyers

49%
more qualified leads from listings with 3D tours vs static images.
HomeJab, 2025
52%
more time spent on listings with virtual tours.
Industry consensus, 2025
87%
more views on listings with 3D tours.
HomeJab, 2025

Volume isn't the gap. Quality identification is. Most virtual-tour vendors capture views and forget. SCXPE captures behaviour and ranks.

[ THE INSIGHT ]

A serious off-plan buyer
doesn't act like one.

They quietly come back, stay longer, look at the same unit twice, then disappear for two weeks before emailing. By the time the email lands, three other developers are already talking to them. Your sales team needed to know two weeks ago.

[ MEET SCXPE ]

A real 3D experience
that ranks your buyers.

SCXPE is two things in one: a real-time 3D property experience your buyers explore on any browser, and a behaviour-driven sales dashboard your team opens every Monday morning.

  • Intent score: every prospect ranked 0-100. Sales calls the hottest first.
  • Quiet-buyer alerts: catch the prospect coming back three times before they email.
  • Real 3D, not 360: full spatial freedom. The fidelity that makes the data possible.
  • Lives in your CRM: every lead and intent score pushes straight into HubSpot, Salesforce, Property Finder, or your in-house system. Your sales team never has to leave their tools.
  • White-label, web-native: your brand, your domain. One URL. No app.
app.scxpe.co/admin
Live intent
73
WARM
7 hot prospects
214 sessions today
Hottest leads
Omar Badawi
91
Sarah Al-Marri
86
Rami Haddad
78
James Kim
74
[ HOW IT WORKS ]

Real 3D in. Sales briefing out.

Capture. Behaviour. Score. Brief. Every minute.

[ SEE IT LIVE ]

A 30-second walkthrough.

Real prospect view. Real admin dashboard. The full loop your sales team will live in. The platform behind this video runs at app.scxpe.co today.

app.scxpe.co
Open the live platform
Coming next · 2026

Step it onto
your coffee table.

A buyer scans a QR and walks around your full development from any room. Same intent capture. Same admin dashboard. Just no screen between them and the building.

  • Markerless WebAR · no app, any modern phone
  • Identical behaviour layer · scale, rotate, tap-to-explore
  • Captures the same intent score · feeds the same dashboard
SCXPE AR preview — scaled building model on a coffee table
Preview render · concept stage
[ WHO YOU'RE HIRING ] SHXFT Studio

SCXPE is built by the studio
governments + global brands trust.

SHXFT Studio is the creative-technology arm of CNQR Media. We've shipped activations across AR, FRXME displays, and live experiences for KSA government clients, Snap MENA's brand portfolio, hospital chains, and Saudi Arabia's PIF. Property is the next surface we measure.

When you compare SCXPE to a 360-photo vendor, the price gap is the studio gap. Different category. Different conversation.

Founder · CEO
Hasan Shah
Former Head of Production, Snap MENA. Co-Founder of Atomic Digital MENA. Generated $1.4M solo as the regional lead.
Studio
SHXFT Studio · CNQR Media
Strategy, digital, creative, production. The studio operating system behind SCXPE, FRXME, and CNQR's sports-agency arm.
The wedge
Discoverin360 sells you a tour. Modon spends millions on bespoke. SCXPE is the productised middle. Real 3D, real analytics, studio-grade, at developer-affordable retainer pricing.
[ PROPERTY · ONGOING SINCE APRIL 2025 ]

Three luxury launches.
One developer. Diriyah Company.

We've consulted on launch plans across three branded-residence releases. Armani, Faena, The Chedi. Each placed into Sports World magazine. At 10M+ SAR per unit, the buyers are international sports investors and team owners. Audience-channel fit at the top of the market is what we'd bring to your launch.

Armani Residences Diriyah — Sports World magazine spread
APR 2025
Armani Residences
Diriyah
Faena Residences Wadi Safar — Sports World magazine spread
2025
Faena Residences
Wadi Safar
The Chedi Residences Wadi Safar — Sports World magazine spread
SEP 2025
The Chedi Residences
Wadi Safar · BIG · Greg Norman
[ THE RECEIPTS ]

Built for the brands that ship at scale.

Saudi government bodies, UAE blue-chip enterprises, KSA cultural giga-projects, global consumer brands. SCXPE is built on top of that operating standard.

Diriyah
Royal Commission for AlUla
Qiddiya
Al Ula FC
Emirates
e&
Samsung
Orange
MDLBeast
Spotify
Prime Video
Starbucks
HUDA Beauty
Unilever
ASOS
Myntra

A tour vendor cannot show you this list. The price gap is the studio gap.

[ WHAT YOU ACTUALLY GET ]

A team, not just software.

Always-on partners get four named specialists working on their account every cycle. The platform is what we ship. The team is what makes it compound.

01 · STRATEGY
Account Director
Quarterly strategy review with your Commercial Director. Monthly check-ins. Single point of escalation.
02 · DELIVERY + INSIGHT
Project Manager
Weekly cadence with your marketing and sales leads. Owns the monthly behaviour report and the sales-team coaching call. Tunes the intent score per project.
03 · 3D
3D Artist
A new building model every month, depending on launch cadence.* Plus monthly content updates and custom environments per project.
04 · BUILD
Web Developer
Admin dashboard, white-label embed into your site, and a webhook layer that pushes every lead and intent score into HubSpot, Salesforce, Property Finder, or your custom CRM.

* Capped at 4-6 active builds at any time per always-on partner. If you're launching faster than that, we scale the team with the contract.

CFO arithmetic: four outsourced specialists for the cost of 1.5 in-house Dubai hires. The platform sits on top.

[ ENGAGEMENT MODEL ]

Two ways to work with us.

Pick the shape that matches your launch cadence. Both include the full platform, the admin dashboard, and the behaviour analytics.

For continuous launch pipelines
Always-on partnership
12-month minimum · all active developments covered
  • Four named specialists on your account every cycle (AD, PM, 3D Artist, Web Developer)
  • A new building model every month, capped at 4-6 active builds
  • Monthly behaviour report + sales-team coaching call
  • Weekly cadence with your marketing + sales leads
  • Quarterly strategy review with your Commercial Director
  • White-label, embedded into your developer site
  • Webhook push to your CRM (HubSpot, Salesforce, Property Finder, custom)
For 1 to 2 launches a year
Per-launch engagement
Setup + monthly retainer + per-launch fee
  • Full platform + admin dashboard
  • One launch included; pay-as-you-grow on additional towers
  • Webhook push to your CRM included from day one
  • Quarterly behaviour report
  • Hosting, maintenance, on-call support
  • Upgrade path to Always-on once you hit 3+ launches

Pricing is tailored to your launch cadence and active portfolio. Let's scope it on a 30-minute call.

[ CONCEPT TO LIVE ]

Six to eight weeks.
Then the data starts compounding.

A bespoke gov-tier 3D experience takes 12 months and a multi-million budget. SCXPE delivers your first launch in 6-8 weeks. Every launch after that is faster.

Week 1-2
Onboarding
Architectural plans in. Scope, units, environment defined. Sales-team kickoff.
Week 3-6
3D production
Building model, environment, interiors, lighting. Admin dashboard branded to your domain.
Week 7-8
Deployment
Live on your site. Sales team trained on the dashboard. Intent score calibrated for your product.
Ongoing
Compound
Every additional tower added on top. Behaviour benchmarks improve every quarter.

Let's see how your buyers
actually behave.

Book a 30-minute walkthrough of the live platform on a real Dubai building. We'll show you the dashboard, the behaviour data, and how the first 4-6 weeks would play out for your portfolio.

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